Pages

Saturday, June 30, 2012

A look back at Ford's sponsorship of Gay Games VIII

While we did write about the results of Ford employees at Gay Games VIII, we never actually provided any details about the sponsorship offered by Ford. From Queer Life:

Ford came out this past week in support of the Gay Games 2010 in Cologne, Germany.

6 vehicles, provided by Ford for the Gay Games VIII Cologne 2010, were handed over to the drivers this past week. This is only one component of the official partnership between the Ford factory Cologne and the organizers of the Gay Games.

Ford also sponsored 65 of its employees within the community-involvement-initiative to help as volunteers the Games. 6 vehicles were also provided, four Transits, a Focus as well as a Mondeo which will be used for transportation of athletes and volunteers. Furthermore, the parking lot at the Fuehlinger See in Cologne, owned by Ford, will be open to the public during the races on the lake.

Nearly 10.000 participants from over 70 nations have registered for the Gay Games this year. Covering 35 sports and 5 cultural events the event is hosted in a different world city every 4 years.

Ford Motor Company is the first car manufacturer to give its backing and support to the Gay Games.

No comments:

Post a Comment