RainbOreo leads to new calls for boycott of brand and owner Kraft

Oreo has put out this photo of a rainbow-colored Oreo in honor of Pride Month, and of course this has lead to nutty calls to boycott the brand.

This isn't a first for brand-owner Kraft Foods, a sponsor of Gay Games VII, which led to calls for... you got it... a boycott seven years ago this month. Kraft's still going strong. Jerry Falwell... not so much.